In my last post, SWOT Analysis: Simple Tool to Improve Your Business, I gave an overview of SWOT and talked about a few of the benefits of applying a SWOT Analysis to your businesses or to yourself as a business professional. As I mentioned in my previous post I am part of a small group [...]

Posted in Business Resources, Client Retention, Follow Up, Follow Up Ideas, Increase Referrals, Relationship Marketing 4 Comments »

SWOT Analysis is strategic planning method and effective tool to help you understand your Strengths and Weaknesses, and identify the Opportunities and Threats facing your business.  The analysis was created by Albert Humphrey during a research project at Stanford University using data from Fortune 500 companies.  Using SWOT you are looking at the internal and [...]

Posted in Business Resources, Client Retention, Follow Up, Follow Up Ideas, Relationship Marketing 2 Comments »

In an effort to follow up with new contacts and customer requests I often find myself multitasking, I am sure you can relate! Managing multiple projects and tasks is not new to me by any means. As a Sales Professional either in a corporate environment or as a business owner multitasking becomes an art! I [...]

Posted in Client Retention, Follow Up, Follow Up Ideas, Increase Referrals, Networking, Relationship Marketing 4 Comments »

What is the value of our current customers? In sales it seems we are always striving to get the next customer… So much of our time and effort is spent towards new customers. As sales professionals we do many things to get the next customer or client. Our sales cycle could be hours, days, months, [...]

Posted in Client Retention, Follow Up, Follow Up Ideas, Increase Referrals, Relationship Marketing 3 Comments »

I am relatively new to Twitter having just set up my account a few months ago. I started using it in conjunction with my Facebook account for status updates. I remember thinking what could I possibly do with a micro blog where I can only post 140 characters? It seemed like I was using two [...]

Posted in Client Retention, Follow Up, Follow Up Ideas, Networking, Relationship Marketing 2 Comments »