Shocking Sales Statistics as It Relates to Follow Up
February 21, 2011
Truly shocking sales statistics as it relates to your follow up process:
48% of sales people never follow up with a prospect
25% of sales people make a second contact and stop
12% of sales people make more than three contacts
2% of sales are made on the first contact
3% of sales are made on the second contact
5% of sales are made on the third contact
10% of sales are made on the fourth contact
80% of sales are made on the fifth to twelfth contact
Creating and using a follow up system is a guaranteed way to grow your business. In fact with less than 52% of all sales people following up with their prospects you will not only grow your business but you will stand out amongst your peers. And remember 80% of sales are made in the fifth to twelfth contact if you are in a market with heavy competition you literally eliminate your competitors by simply following up.
To learn more about creating a follow up system make sure you to read Creating a Follow Up Strategy where I discuss follow up strategies for existing customers.
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Posted in Follow Up, Follow Up Ideas
February 21st, 2011 at 2:58 pm
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May 7th, 2011 at 7:53 am
Can you tell me the source of the stats?
September 15th, 2011 at 2:59 am
useful information, I’m curious where did you get your statistics from? I’m looking for similar stats so that I can include in an article I’m writing about how much more effective TIMELY follow up can be…
January 24th, 2012 at 7:42 pm
Great post!- I too would like to know where you found this great research.
June 21st, 2012 at 4:37 pm
When I first heard this stat the first time, I was very surprised. And it’s helped me make sure I don’t get discouraged, and follow up, follow up, follow up.
But I am curious too, where are these stats from, what is the source?
July 30th, 2012 at 1:51 pm
Thank you for the continued response to this post. The stats are from The National Sales Executive Association.